The Sustainable Museums Project entails the development and management of the marketing and other commercial aspects of existing and planned small museums that:

• are privately owned or owned by the local municipality
• are located in areas that are logistically coherent with our travel services program
• focus on local history, traditions, agriculture, food & wine and architecture, among others

The project’s points of reference are:

·  agreement with Arezza’s local area affiliate for the commercial management of the museum thereby benefiting from the allocation of nonprofit funds within the group.

·  training of local individuals as part of Arezza’s entrepreneurship fund

Activities include:

o   development of a reference tour linking the museum with its community
o   development of an online presence
o   property utilization for events and meetings
o   new editorial projects – books, brochures, multimedia – representative of the museums and their areas of competence and specialization
o   development of a work study program focusing on museum management
o   development and implementation of a local fundraising program

Income generated from the activities is divided in accordance with the Arezza Partner Program.

The Arezza Network and soluzionimuseali- ims srl help public and private institutions achieve,
disseminate and maintain museum quality standards. 
 
A museum project begins with a new way of thinking: museums are not just places where  knowledge is gathered and displayed; they are also centers of creativity, new educational experiences and learning.

Museums must be places of entertainment, enjoyment, and culture –  where visitors can always discover and participate in something new.

A museum can fulfil the unexpressed needs of a multicultural society, offering different interpretations of the past and of the future because museums and exhibitions are the cultural expression of our world and are renewed by the attendance of the public.

Museums are not made with objects, they are made with people. People who create the objects; people who study, who research, who conserve; people who display; people who visit and learn.

To create a museum means dealing with people - with their desires and expectations; it means being able to listen to people, learn about and understand their needs.

To create a museum means to talk – at length: with directors, with curators, with  conservators; with administrators; with architects, graphic designers, technicians. It also means to listen: first of all to the objects and to the spaces and to the people.

Before creating a museum, everyone and everything should be listened to, above all the public.

                                 Email & Event Marketing Solutions for Your Community

 Services Provided

·         Feasibility studies for new museums or for the renovation  of existing ones
·         Environmental campaigns
·         Preservative conservation and lighting
·         Building a museum’s brand and communications
·         Cultural marketing plans
·         Museum Valorization and Cultural Heritage
·         Graphic and design projects
·         Iconographic and materials research
·         Production of purpose made showcases
·         Museological Projects
·         Coordination of European projects
·         Networking with International organizations

                                                  Contact info@arezza.net | skype: arezza1
                             Sustainable Travel and Renewable Energy Group on LinkedIn